Beyonces Album Shatters Records With 828,773-Sale Weekend

Beyonces Album Shatters Records With 828,773-Sale Weekend

Beyonce took a big risk in dropping her self-titled album on iTunes late last week without any pre-release promotion, and it’s now abundantly clear that the bold move paid off. The singer’s camp tells The Huffington Post that “Beyoncé” sold 828,773 copies over the weekend, a massive take made even more impressive by the fact that the album was an iTunes exclusive for the duration of that period.

The album was the fastest-selling to ever hit iTunes and sold 617,213 copies domestically. Featuring collaborations from Drake, Frank Ocean and Beyoncé’s husband and daughter Jay Z and Blue Ivy, the LP is a huge boost for Sony. Beyonce’s tally will be the highest for a woman since Taylor Swift’s “Red” sold 1.2 million copies in November 2012. The final first-week figure will also be Beyonce’s personal best, topping 2006’s “B’day,” which sold 541,000 in its first week. “Beyoncé” went No. 1 in 104 countries.